Dacia organized a series of tests for the journalists with the new models of Logan and Sandero. The tests took place in Spain, and the journalists present at the event had good reviews for the new models of the Romanian car manufacturer.
Dacia presented at the Paris Motor Show the new versions of Logan and Sandero and the journalists came to see the second generation of these two models. The following video was made by Renault and presents the journalists opinion on the Dacia cars presented in Paris.
Dacia became an international phenomenon and the cars from Pitesti are exported in many countries worldwide. The global crisis combined with the Dacia marketing strategy was a winning element in the Renault portfolio for the Romanian car manufacturer. Renault wanted to make Dacia an accessible, low-cost brand, but with honest products. And it succeeded. From … Read more
After Lodgy, Dacia will launch a new commercial vehicle, called van until the debut. The Dacia officials said that the new model will debut in Romania after the summer holidays, which means that we can expect a debut in the Paris Motor Show in September, followed by a launch on the market by the end … Read more
Dacia will receive five new colors since 2012, according to the Renault marketing director, Stephen Norman. According to the French officials, the five shades will be more vivid to attract the Western European customers and beyond. The colors will not be the same for all the markets because the consumers have different preferences regarding the … Read more
Dacia celebrated this week the production of the 4 million car at the Mioveni factory. The event took place after 43 years after the production started in the Romanian factory, while the pace of assembling cars increased proportionally with the Romanian brand image. Thus, if the first million cars was produced in 17 years (reached … Read more
Selling cars on the Internet could become a reality for Dacia, according to Automotive News. The Pitesti car manufacturer could use this strategy to enhance the results in Europe and to counter the PSA Peugeot-Citroen concern strategy to sell certain new models only on the Internet. These models could have a low price and will … Read more
Renault relays on the help of Dacia when it comes to win big emerging markets like Russia and Brazil. To meet the global demand, Dacia will also need the help of the Moroccan factory in Tangier, which should ensure a good part of the Romanian car manufacturer production. According to a French official, the Moroccan … Read more
Stephen Norman, the Renault Group marketing director, said in an interview for the French journalists from Caradisiac that the next Dacia model will be launched next spring, and it will be "an exceptional one". According to the Renault official, the main feature of the new model – most likely a minivan – is that its … Read more
Dacia officials have announced in a press conference the results of the brand in 2010. The Romanian car manufacturer sold 348,723 units in 2010, marking an increase of 12% compared to 2009. The market share of Dacia in Romania was 31.7%, with 2.8 percentage points more than in 2009. Also in Romania, the Duster surpassed … Read more
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